Risk grade updatedRisk gradeEvidence verified
5 Oct 2026 · BUSINESS.fi / Opterom LuottoluokitusAutomatic grade B2.Business profile
Brandsense Oy
Brandsense Oy's registered office is Helsingfors. It is a limited company. The company was established on 2006-09-07. It operates in the industry of retail sale of bicycles and other sports equipment. In its latest retained statement for 2025-12-31, revenue was €1,964,859 and operating profit was -€173,879.
Business ID 2054642-2ValidUnclaimed company profile
Trusted core data
Public company details from the trade register.
- Business ID
- 2054642-2
- Sector
- Retail sale of bicycles and other sports equipment
- Municipality
- Helsingfors
- Company form
- Limited company
- Registration date
- 2006-09-07
- Business ID registration date
- 2006-08-24
- Business status
- Valid
- Profile ownership
- Unclaimed company profile
Contact and location summary
Visiting address: Toivonkatu 1-3, 00250, Helsingfors
Phone: +358504655989Source observation
Email: [email protected]Source observation
Website: https://www.classicbike.fiSource observation
Instagram profile: https://www.instagram.com/classicbike.fiSource: company website
Facebook profile: https://www.facebook.com/classicbikeSource: company website
People and decision-makers
Pamilo Mika Seppo JuhaniToimitusjohtaja
About Brandsense Oy
Financial position and key figures for the company.
Brandsense Oy's location municipality is Helsingfors. It is a limited company. The company was established on 2006-09-07. It operates in the industry of retail sale of bicycles and other sports equipment. In its latest retained statement for 2025-12-31, revenue was €1,964,859 and operating profit was -€173,879. The latest retained financial statement for 2025-12-31 shows revenue of €1,964,859 and profit for the financial year of -€177,484. Based on the latest retained statement, revenue growth was -28.9%, operating margin was -8.8%, and equity ratio was +33.1%.
Auxiliary business names
Public alternate names materialized from source observations.
Classic Bike Finland
Extended business activity
A longer directory- or registry-backed activity description that complements the short registry industry label.
Yhtiön toimiala on pyöräilyyn ja vapaa-aikaan tarkoitettujen välineiden ja tarvikkeiden sekä näiden varaosien maahantuonti, jälleenmyynti, kauppa, huolto sekä agentuurikauppa ja välinevuokraus. Yhtiö voi omistaa ja vuokrata osuuksia, osakkeita ja kiinteistöjä.
Financial highlights
Key figures from the latest financial period.
Latest financial period
2025-12-31
0
0
Enriched source observation
Derived indicators
Revenue growth-28.9%
Operating margin-8.8%
Equity ratio33.1%
Revenue€1,964,859-€796,955 (-28.9%) vs previous periodPrevious: €2,761,814
Operating profit (loss)-€173,879-€203,431 (-688.4%) vs previous periodPrevious: €29,552
Profit (loss) for the financial year-€177,484-€194,611 (-1136.3%) vs previous periodPrevious: €17,127
Assets€717,862+€21,252 (+3.1%) vs previous periodPrevious: €696,610
Balance-sheet contextLatest financial period
Profit before taxes-€177,484Previous: €23,350
Employees9Previous: 10
Revenue trend4 periods
€3,176,740
2022-12-31
€3,241,118
2023-12-31
€2,761,814
2024-12-31
€1,964,859
2025-12-31
Operating profit (loss) trend4 periods
€118,492
2022-12-31
€62,924
2023-12-31
€29,552
2024-12-31
-€173,879
2025-12-31
Profit (loss) for the financial year trend4 periods
€88,848
2022-12-31
€43,117
2023-12-31
€17,127
2024-12-31
-€177,484
2025-12-31
Assets trend4 periods
€966,650
2022-12-31
€818,293
2023-12-31
€696,610
2024-12-31
€717,862
2025-12-31
Financial ratios
Financial ratios based on financial statement data. Source: Rikastettu lähdehavainto.
Equity ratioSatisfactory
41/100 · Declining
Current ratioNot assessable
0/100 · Trend unavailable
Operating profit marginWeak
28/100 · Declining
Ratio history
| Ratio | 2022-12-31 | 2023-12-31 | 2024-12-31 | 2025-12-31 |
|---|---|---|---|---|
| Equity ratio | 48.2 % | 57.7 % | 64.8 % | 33.1 % |
| Current ratio | - | - | - | - |
| Operating profit margin | 3.7 % | 1.9 % | 1.1 % | -8.8 % |
Registry status and identifiers
Current registry information and identifiers based on YTJ data.
YTJ statusValid
Trade RegisterRegistered
Business ID2054642-2
VAT IDFI20546422
EU IDFIFPRO.2054642-2
MunicipalityHelsingfors
Current registered entries
2006-08-28Registered in Tax Administration (Tax Administration)
2006-09-07Registered in Patent and Registration Office (Trade Register)
2009-01-01VAT-liable for business activity in Tax Administration (VAT Register)
2010-05-19Registered in Tax Administration (Prepayment Register)
Responsible people
Public role relationships materialized from source observations.
Pamilo Mika Seppo JuhaniToimitusjohtajaSources: 3 · Confidence: 78%
Ruuska Tommi VesaPuheenjohtajaSources: 3 · Confidence: 78%
Koivisto Kimi Jukka MikaelVarsinainen jäsenSources: 3 · Confidence: 78%
Pamilo Mika Seppo JuhaniVarsinainen jäsenSources: 2 · Confidence: 78%
Antti NurmonenPäävastuullinen tilintarkastajaSources: 1 · Confidence: 76%
Risk certificate
An open-data based company stability and risk signal.
BUSINESS.fi
BUSINESS.fi Luottoluokitus
Profile-specific risk signal based on open data
Automatic gradeNot a credit decision
B2
SatisfactoryBrandsense Oy
51/100
Medium
Strong financial evidenceFinancial data included
Several key financial indicators have weakened across comparable fiscal periods.
4 comparable periodsSolvencyVolatile
LiquidityNot enough history
Same size nationallyDescriptive comparison – does not change the model score.
81 peersSolvency31%
Below 69% of peers
Profitability4%
Below 96% of peers
Revenue growth4%
Below 96% of peers
Supporting factors
- Active registered status
- A newer financial statement filing has been reported
- Long registry continuity
Risk factors to note
- Negative profitability or net result
- Coordinated deterioration across 2 financial domains
- Elevated industry distress context
B2
2026-10-05
open-risk-grade-v0.14
The grade can use open digital financial statement data together with registry signals.
Risk context
When sufficient source-backed financial metrics are not available for a Tier 1 assessment, BUSINESS.fi shows registry, industry, and regional context.
Industry riskelevated
38/100
Industry context is elevated based on normalized open statistical inputs.
Age and continuityVakiintunut
80/100
The company has about 20 years of registry continuity.
Registry and status signalsSeurattava
70/100
Registry history, filing recency, and active register markings are still limited or mixed.
Events & news
Verified events and sourced external company news in one timeline.
Registry timeline
Trade register notifications shown on a timeline.
27 register eventsLatest event: 2026-08-31
Profile source and ownership
Profile based on public registry data
BUSINESS.fi has created this profile from public company information. Source data updated 2025-12-31.
This company profile has not been claimed yet
Brandsense Oy shows public core facts. A company representative can claim the profile, update public information, and access owner tools.