Business profile

HerSecret.fi Oy

HerSecret.fi Oy's registered office is Kuopio. It is a limited company. The company was established on 2023-01-18. It operates in the industry of retail sale of other new goods n.e.c.. In its latest retained statement for 2025-12-31, revenue was €194,401 and operating profit was €21,201.

Claim profileContact details
Business ID 3331060-3ValidUnclaimed company profile

Trusted core data

Public company details from the trade register.

Business ID
3331060-3
Sector
Retail sale of other new goods n.e.c.
Municipality
Kuopio
Company form
Limited company
Registration date
2023-01-18
Business ID registration date
2022-12-12
Business status
Valid
Profile ownership
Unclaimed company profile

Contact and location summary

Visiting address: Savolanmutka 3 A 1, 70820, Kuopio

About HerSecret.fi Oy

Financial position and key figures for the company.

HerSecret.fi Oy's location municipality is Kuopio. It is a limited company. The company was established on 2023-01-18. It operates in the industry of retail sale of other new goods n.e.c.. In its latest retained statement for 2025-12-31, revenue was €194,401 and operating profit was €21,201. The latest retained financial statement for 2025-12-31 shows revenue of €194,401 and profit for the financial year of €20,009. Based on the latest retained statement, revenue growth was -33.0%, operating margin was +10.9%, and equity ratio was +25.5%.

Financial highlights

Key figures from the latest financial period.

Open full statement
Latest financial period

2025-12-31

Imported periods3
PRH parsed2
Profile sourcePRH/XBRL financial statement
Derived indicators
Revenue growth-33.0%
Operating margin10.9%
Equity ratio25.5%
Revenue€194,401-€95,744 (-33.0%) vs previous periodPrevious: €290,145
Operating profit (loss)€21,201+€114,904 (+122.6%) vs previous periodPrevious: -€93,703
Profit (loss) for the financial year€20,009+€114,517 (+121.2%) vs previous periodPrevious: -€94,509
Assets€141,240-€10,715 (-7.1%) vs previous periodPrevious: €151,955
Balance-sheet contextLatest financial period
Other operating income€1,511Previous: €1,639
Inventory€78,001Previous: €80,481
Cash and bank€17,141Previous: €13,549
Retained earnings-€59,039Previous: €35,470
Equity€35,970Previous: €15,961
Liabilities€105,271Previous: €135,994
Current assets€109,926Previous: €110,203
Current liabilities€45,770Previous: €65,892
Revenue trend2 periods
€290,145
2024-12-31
€194,401
2025-12-31
Operating profit (loss) trend2 periods
-€93,703
2024-12-31
€21,201
2025-12-31
Profit (loss) for the financial year trend2 periods
-€94,509
2024-12-31
€20,009
2025-12-31
Assets trend2 periods
€151,955
2024-12-31
€141,240
2025-12-31

Financial ratios

Financial ratios based on financial statement data. Source: PRH/XBRL-tilinpäätös.

Equity ratioPassable
32/100 · Improving
25.5 %2024-12-31: 10.5 %
Current ratioGood
69/100 · Improving
2.08x2024-12-31: 1.43x
Operating profit marginGood
77/100 · Improving
10.8 %2024-12-31: -32.1 %
Ratio history
Ratio2024-12-312025-12-31
Equity ratio10.5 %25.5 %
Current ratio1.43x2.08x
Operating profit margin-32.1 %10.8 %

Registry status and identifiers

Current registry information and identifiers based on YTJ data.

YTJ statusValid
Trade RegisterRegistered
Business ID3331060-3
VAT IDFI33310603
EU IDFIFPRO.3331060-3
MunicipalityKuopio
Current registered entries
2023-01-18Registered in Tax Administration (Employer Register)
2023-01-18VAT-liable for business activity in Tax Administration (VAT Register)
2023-01-18Registered in Tax Administration (Prepayment Register)
2023-01-18Registered in Patent and Registration Office (Trade Register)
2023-01-19Registered in Tax Administration (Tax Administration)

Risk certificate

An open-data based company stability and risk signal.

BUSINESS.fi

BUSINESS.fi Luottoluokitus

Profile-specific risk signal based on open data

Automatic gradeNot a credit decision
B1
StableHerSecret.fi Oy
Grade unchangedB1 · new analysis 2026-10-17
Model score62/100
Assessment confidenceHigh
Evidence qualityStrong financial evidenceFinancial data included
Financial trajectoryFinancial development is mostly stable or mixed.
3 comparable periods
RevenueDeteriorating
ProfitabilityImproving
SolvencyImproving
LiquidityImproving
Peer comparisonSame industry and sizeDescriptive comparison – does not change the model score.
79 peers
Solvency42%
Below 58% of peers
Profitability75%
Better than 75% of peers
Liquidity72%
Better than 72% of peers
Revenue growth1%
Below 99% of peers
Financial statement reporting patternMixedBased on observed PRH financial period end and registration dates. This descriptive evidence does not change the v0.14 score.
3 observed filings
Latest registration lag91 days after period end
Typical registration lag211 days after period end
Annual continuity3 consecutive periods
Supporting factors
  • Strong operating profitability
  • Healthy short-term liquidity
  • Active registered status
Risk factors to note
  • Sharp year-over-year revenue drop
  • Elevated industry distress context
Rating historyAutomatic assessment developmentChanges are derived from evidence differences between persisted automatic assessments.
5 assessments
B1
2026-10-1762/100 · v0.15
B1 → B1
B1
2026-10-02 17:4962/100 · v0.14
B3 → B1 · +14 points
  • Evidence strengthened: a PRH/XBRL financial statement was added to the assessment (2025-12-31).
  • Assessment confidence: Medium → High.
  • Evidence quality: Registry and statistical evidence → Strong financial evidence.
B3
2026-09-1548/100 · v0.14
B2 → B3 · -4 points
  • Assessment confidence: Low → Medium.
  • Evidence quality: Registry and statistical evidence → Registry and statistical evidence.
  • New risk factor: Sufficient structured financial metrics are not available.
B2
2026-09-1452/100 · v0.12
Oldest retained automatic assessment in this comparison
Automatic model gradeB1
Automatic model snapshot2026-10-17
Automatic model versionopen-risk-grade-v0.15
Financial data included

The grade can use open digital financial statement data together with registry signals.

Verify assessment

Risk context

When sufficient source-backed financial metrics are not available for a Tier 1 assessment, BUSINESS.fi shows registry, industry, and regional context.

Industry riskelevated
46/100

Industry context is elevated based on normalized open statistical inputs.

Age and continuityNuori
35/100

The company has about 3 years of registry continuity.

Registry and status signalsRajallinen
51/100

Registry history, filing recency, and active register markings are still limited or mixed.

Events & news

Verified events and sourced external company news in one timeline.

Risk grade updatedRisk gradeEvidence verified
2 Oct 2026 · BUSINESS.fi / Opterom LuottoluokitusAutomatic grade B3 → B1.
Risk grade updatedRisk gradeEvidence verified
15 Sept 2026 · BUSINESS.fi / Opterom LuottoluokitusAutomatic grade B3.
Risk grade updatedRisk gradeEvidence verified
14 Sept 2026 · BUSINESS.fi / Opterom LuottoluokitusAutomatic grade B2.

Registry timeline

Trade register notifications shown on a timeline.

6 register eventsLatest event: 2026-04-01

Financial statements availability

Available financial statement periods and PRH source filings.

3 financial statement periodsLatest financial period: 2025-12-31

Profile source and ownership

Profile based on public registry data
BUSINESS.fi has created this profile from public company information. Source data updated 2025-12-31.

This company profile has not been claimed yet

HerSecret.fi Oy shows public core facts. A company representative can claim the profile, update public information, and access owner tools.