Business profile

SJ-Myynti Oy

SJ-Myynti Oy's registered office is Helsingfors. It is a limited company. The company was established on 2000-10-25. It operates in the industry of wholesale of watches and jewellery. In its latest retained statement for 2025-12-31, revenue was €257,698 and operating profit was -€19,249.

Claim profileContact details
Business ID 1626021-0ValidUnclaimed company profile

Trusted core data

Public company details from the trade register.

Business ID
1626021-0
Sector
Wholesale of watches and jewellery
Municipality
Helsingfors
Company form
Limited company
Registration date
2000-10-25
Business ID registration date
2000-10-17
Business status
Valid
Profile ownership
Unclaimed company profile

Contact and location summary

Visiting address: Pihkatie 4, 00410, Helsingfors

Phone: +358400971991Source observation

Email: [email protected]Source observation

Website: https://northernvikingjewelry.comSource observation

People and decision-makers

Marjamäki Sakari JormaToimitusjohtaja

About SJ-Myynti Oy

Financial position and key figures for the company.

SJ-Myynti Oy's location municipality is Helsingfors. It is a limited company. The company was established on 2000-10-25. It operates in the industry of wholesale of watches and jewellery. In its latest retained statement for 2025-12-31, revenue was €257,698 and operating profit was -€19,249. The latest retained financial statement for 2025-12-31 shows revenue of €257,698 and profit for the financial year of -€19,208. Based on the latest retained statement, revenue growth was -14.3%, operating margin was -7.5%, and equity ratio was +85.4%.

Financial highlights

Key figures from the latest financial period.

Latest financial period

2025-12-31

Imported periods0
PRH parsed0
Profile sourceEnriched source observation
Derived indicators
Revenue growth-14.3%
Operating margin-7.5%
Equity ratio85.4%
Revenue€257,698-€43,159 (-14.3%) vs previous periodPrevious: €300,857
Operating profit (loss)-€19,249+€22,806 (+54.2%) vs previous periodPrevious: -€42,055
Profit (loss) for the financial year-€19,208+€22,726 (+54.2%) vs previous periodPrevious: -€41,934
Assets€101,637-€35,489 (-25.9%) vs previous periodPrevious: €137,125
Balance-sheet contextLatest financial period
Profit before taxes-€19,249Previous: -€42,055
Employees2Previous: 2
Revenue trend5 periods
€349,655
2021-12-31
€342,208
2022-12-31
€390,930
2023-12-31
€300,857
2024-12-31
€257,698
2025-12-31
Operating profit (loss) trend5 periods
€87,679
2021-12-31
€41,656
2022-12-31
€6,060
2023-12-31
-€42,055
2024-12-31
-€19,249
2025-12-31
Profit (loss) for the financial year trend5 periods
€69,502
2021-12-31
€32,805
2022-12-31
€4,610
2023-12-31
-€41,934
2024-12-31
-€19,208
2025-12-31
Assets trend5 periods
€195,961
2021-12-31
€214,775
2022-12-31
€201,116
2023-12-31
€137,125
2024-12-31
€101,637
2025-12-31

Financial ratios

Financial ratios based on financial statement data. Source: Rikastettu lähdehavainto.

Equity ratioGood
100/100 · Improving
85.4 %2024-12-31: 83.8 %
Current ratioNot assessable
0/100 · Trend unavailable
Not available2024-12-31: Ei saatavilla
Operating profit marginWeak
31/100 · Improving
-7.5 %2024-12-31: -14.0 %
Ratio history
Ratio2021-12-312022-12-312023-12-312024-12-312025-12-31
Equity ratio80.9 %83.7 %84.7 %83.8 %85.4 %
Current ratio-----
Operating profit margin25.1 %12.2 %1.6 %-14.0 %-7.5 %

Registry status and identifiers

Current registry information and identifiers based on YTJ data.

YTJ statusValid
Trade RegisterRegistered
Business ID1626021-0
VAT IDFI16260210
EU IDFIFPRO.1626021-0
MunicipalityHelsingfors
Current registered entries
2000-10-17Registered in Tax Administration (Prepayment Register)
2000-10-17Registered in Tax Administration (Tax Administration)
2000-10-25Registered in Patent and Registration Office (Trade Register)
2015-10-12VAT-liable for business activity in Tax Administration (VAT Register)
2019-06-11Registered in Tax Administration (Employer Register)

Responsible people

Public role relationships materialized from source observations.

Marjamäki Sakari JormaToimitusjohtajaSources: 5 · Confidence: 78%
Marjamäki Sakari JormaVarsinainen jäsenSources: 2 · Confidence: 78%
Klemetti Pasi ChristianTilintarkastajaSources: 2 · Confidence: 78%
Marjamäki Jorma KalervoVarajäsenSources: 2 · Confidence: 78%

Risk certificate

An open-data based company stability and risk signal.

BUSINESS.fi

BUSINESS.fi Luottoluokitus

Profile-specific risk signal based on open data

Automatic gradeNot a credit decision
B2
SatisfactorySJ-Myynti Oy
Grade downgradedB1 → B2 · new analysis 2026-10-17
Model score59/100
Assessment confidenceMedium
Evidence qualityUsable financial evidenceFinancial data included
Financial trajectoryFinancial development is mostly stable or mixed.
4 comparable periods
RevenueDeteriorating · 2 consecutive periods
ProfitabilityVolatile
SolvencyStable
LiquidityNot enough history
Peer comparisonSame industry, size and age groupDescriptive comparison – does not change the model score.
110 peers
Solvency71%
Better than 71% of peers
Profitability17%
Below 83% of peers
Revenue growth30%
Below 70% of peers
Supporting factors
  • Strong equity ratio
  • Active registered status
  • A newer financial statement filing has been reported
Risk factors to note
  • Negative profitability or net result
  • Losses in the latest and previous available periods
  • Elevated industry distress context
Rating historyAutomatic assessment developmentChanges are derived from evidence differences between persisted automatic assessments.
2 assessments
B2
2026-10-1759/100 · v0.15
B1 → B2 · -1 points
  • Evidence quality: Strong financial evidence → Usable financial evidence.
B1
2026-09-2360/100 · v0.14
Oldest retained automatic assessment in this comparison
Automatic model gradeB2
Automatic model snapshot2026-10-17
Automatic model versionopen-risk-grade-v0.15
Financial data included

The grade can use open digital financial statement data together with registry signals.

Verify assessment

Risk context

When sufficient source-backed financial metrics are not available for a Tier 1 assessment, BUSINESS.fi shows registry, industry, and regional context.

Industry riskelevated
45/100

Industry context is elevated based on normalized open statistical inputs.

Age and continuityVakiintunut
90/100

The company has about 25 years of registry continuity.

Registry and status signalsSeurattava
65/100

Registry history, filing recency, and active register markings are still limited or mixed.

Events & news

Verified events and sourced external company news in one timeline.

Risk grade updatedRisk gradeEvidence verified
17 Oct 2026 · BUSINESS.fi / Opterom LuottoluokitusAutomatic grade B2.
Risk grade updatedRisk gradeEvidence verified
23 Sept 2026 · BUSINESS.fi / Opterom LuottoluokitusAutomatic grade B1.

Registry timeline

Trade register notifications shown on a timeline.

10 register eventsLatest event: 2026-05-08

Profile source and ownership

Profile based on public registry data
BUSINESS.fi has created this profile from public company information. Source data updated 2025-12-31.

This company profile has not been claimed yet

SJ-Myynti Oy shows public core facts. A company representative can claim the profile, update public information, and access owner tools.