Risk grade updatedRisk gradeEvidence verified
17 Oct 2026 · BUSINESS.fi / Opterom LuottoluokitusAutomatic grade A2.Business profile
Suomen Suoramainonta Oy
Suomen Suoramainonta Oy's registered office is Vanda. It is a public limited company. The company was established on 1990-01-10. It operates in the industry of other activities of advertising agencies. In its latest retained statement for 2025-12-31, revenue was €36,586,770 and operating profit was €4,470,752.
Business ID 0798131-5ValidUnclaimed company profile
Trusted core data
Public company details from the trade register.
- Business ID
- 0798131-5
- Sector
- Other activities of advertising agencies
- Municipality
- Vanda
- Company form
- Public limited company
- Registration date
- 1990-01-10
- Business ID registration date
- 1990-05-22
- Business status
- Valid
- Profile ownership
- Unclaimed company profile
Contact and location summary
Visiting address: Sähkötie 8, 01510, Vanda
Postal address: P.O. Box 159, 40101, Jyväskylä
Phone: +358956156400Source observation
Email: [email protected]Source observation
Website: https://www.suoramainonta.fiSource observation
E-invoice address: 003707981315 · Operator: BAWCFI22Source: company website
People and decision-makers
Mika Kauppinenjohtaja
Phone: Phone available for logged-in usersSource: company website
Email: Email available for logged-in usersSource: company website
Jani KoivunenYksikön päällikkö
Phone: Phone available for logged-in usersSource: company website
Email: Email available for logged-in usersSource: company website
Tiina NärväYksikön päällikkö
Phone: Phone available for logged-in usersSource: company website
Email: Email available for logged-in usersSource: company website
Mika Haakanamyyntipäällikkö
Phone: Phone available for logged-in usersSource: company website
Email: Email available for logged-in usersSource: company website
Juha VettenrantaYksikön päällikkö
Phone: Phone available for logged-in usersSource: company website
Email: Email available for logged-in usersSource: company website
Vesa Posamyyntipäällikkö
Phone: Phone available for logged-in usersSource: company website
Email: Email available for logged-in usersSource: company website
Iiro Nolvimyyntipäällikkö
Phone: Phone available for logged-in usersSource: company website
Email: Email available for logged-in usersSource: company website
Direct contact details available for logged-in usersSome person-level contact details are shown only to registered users. The data is based on public sources, such as the company's own website.Log in to view decision-maker contact details
About Suomen Suoramainonta Oy
Financial position and key figures for the company.
Suomen Suoramainonta Oy's location municipality is Vanda. It is a public limited company. The company was established on 1990-01-10. It operates in the industry of other activities of advertising agencies. In its latest retained statement for 2025-12-31, revenue was €36,586,770 and operating profit was €4,470,752. The latest retained financial statement for 2025-12-31 shows revenue of €36,586,770 and profit for the financial year of €4,518,561. Based on the latest retained statement, revenue growth was +41.2%, operating margin was +12.2%, and equity ratio was +54.9%.
Auxiliary business names
Public alternate names materialized from source observations.
CitypressHelsingin Jakelu-ExpertJakelu-ÄssätJakelujunioritJakelumastersJakeluporrasJakelusuoraJanternetJantonJoensuun ykkösjakelutJyväskylän jakelutKaupunkilehti Lahden SeutuKaupunkilehti Wanha LahtiKohdemediaKohdesuoraKotkan MainosjakeluKouvolan SuorajakeluKärkijakeluLahden JakelutOhöP-S SuorajakeluPasi-JakelutPorin JakelukeskusPorvoon MediajakeluRauman JakelutSSM CityjakeluSSM HenkilöstöpalvelutSSM Itä-SuomiSSM Länsi-SuomiSSM Savo-KainuuSSM Sisä-SuomiSSM StaffingSSM Varsinais-SuomiSalo-SuorajakeluSuomen PaikallisjakeluSuomen SuorajakeluTOOLS KitTOOLS MagazineTOOLS lehti valituilleTampereen YkkösjakelutTurku-PalveluVantaan SuoramainontaWitster
Financial highlights
Key figures from the latest financial period.
Latest financial period
2025-12-31
0
0
Enriched source observation
Derived indicators
Revenue growth41.2%
Operating margin12.2%
Equity ratio54.9%
Revenue€36,586,770+€10,669,253 (+41.2%) vs previous periodPrevious: €25,917,517
Operating profit (loss)€4,470,752+€8,606,332 (+208.1%) vs previous periodPrevious: -€4,135,580
Profit (loss) for the financial year€4,518,561+€5,894,945 (+428.3%) vs previous periodPrevious: -€1,376,384
Assets€9,689,894+€2,848,798 (+41.6%) vs previous periodPrevious: €6,841,096
Balance-sheet contextLatest financial period
Profit before taxes€4,517,077Previous: -€4,151,026
Employees3 370Previous: 11
Revenue trend4 periods
€17,584,589
2022-12-31
€19,573,183
2023-12-31
€25,917,517
2024-12-31
€36,586,770
2025-12-31
Operating profit (loss) trend4 periods
-€121,085
2022-12-31
€877,794
2023-12-31
-€4,135,580
2024-12-31
€4,470,752
2025-12-31
Profit (loss) for the financial year trend4 periods
-€478,738
2022-12-31
€842,586
2023-12-31
-€1,376,384
2024-12-31
€4,518,561
2025-12-31
Assets trend4 periods
€6,413,725
2022-12-31
€5,707,182
2023-12-31
€6,841,096
2024-12-31
€9,689,894
2025-12-31
Financial ratios
Financial ratios based on financial statement data. Source: Rikastettu lähdehavainto.
Equity ratioGood
69/100 · Improving
Current ratioNot assessable
0/100 · Trend unavailable
Operating profit marginGood
81/100 · Improving
Ratio history
| Ratio | 2022-12-31 | 2023-12-31 | 2024-12-31 | 2025-12-31 |
|---|---|---|---|---|
| Equity ratio | 20.8 % | 38.1 % | 11.7 % | 54.9 % |
| Current ratio | - | - | - | - |
| Operating profit margin | -0.7 % | 4.5 % | -16.0 % | 12.2 % |
Registry status and identifiers
Current registry information and identifiers based on YTJ data.
YTJ statusValid
Trade RegisterRegistered
Business ID0798131-5
VAT IDFI07981315
EU IDFIFPRO.0798131-5
MunicipalityVanda
Current registered entries
1990-01-10Registered in Patent and Registration Office (Trade Register)
1990-05-22Registered in Tax Administration (Tax Administration)
1993-01-01Registered in Tax Administration (Employer Register)
1994-06-01VAT-liable for business activity in Tax Administration (VAT Register)
1995-03-01Registered in Tax Administration (Prepayment Register)
1998-11-10VAT-obliged for the transfer of rights to use immovable property in Tax Administration (VAT Register)
Responsible people
Public role relationships materialized from source observations.
Direct contact details available for logged-in users.
Mankonen Jari AnteroToimitusjohtajaSources: 5 · Confidence: 78%
Kangaskorpi Vesa PekkaPuheenjohtajaSources: 5 · Confidence: 78%
Summanen Erkki TapioVarsinainen jäsenSources: 4 · Confidence: 78%
Linnavirta Heikki JuhaniVarsinainen jäsenSources: 4 · Confidence: 78%
Happonen Tiina MarjattaProkuristiSources: 1 · Confidence: 78%
Veera Tuulia Lammenaho-RantamoProduction ManagerSources: 1 · Confidence: 76%
Markku LaunisPäävastuullinen tilintarkastajaSources: 1 · Confidence: 76%
Risk certificate
An open-data based company stability and risk signal.
BUSINESS.fi
BUSINESS.fi Luottoluokitus
Profile-specific risk signal based on open data
Automatic gradeNot a credit decision
A2
Very goodSuomen Suoramainonta Oy
Grade unchangedA2 · new analysis 2026-10-17
80/100
Medium
Usable financial evidenceFinancial data included
Financial development has been volatile across multiple domains.
4 comparable periodsRevenueImproving · 3 consecutive periods
ProfitabilityVolatile
SolvencyVolatile
LiquidityNot enough history
Same industryDescriptive comparison – does not change the model score.
161 peersSolvency52%
Close to the peer-group midpoint
Profitability73%
Better than 73% of peers
Revenue growth88%
Better than 88% of peers
Supporting factors
- Strong equity ratio
- Strong operating profitability
- Active registered status
Risk factors to note
- Material volatility across multiple financial domains
Automatic assessment developmentChanges are derived from evidence differences between persisted automatic assessments.
2 assessmentsA2
2026-10-1780/100 · v0.15
A2 → A2 · -1 points- Evidence quality: Strong financial evidence → Usable financial evidence.
A2
2026-09-2481/100 · v0.14
Oldest retained automatic assessment in this comparisonA2
2026-10-17
open-risk-grade-v0.15
The grade can use open digital financial statement data together with registry signals.
Risk context
When sufficient source-backed financial metrics are not available for a Tier 1 assessment, BUSINESS.fi shows registry, industry, and regional context.
Industry riskmedium
60/100
Industry context is medium based on normalized open statistical inputs.
Age and continuityVakiintunut
90/100
The company has about 36 years of registry continuity.
Registry and status signalsVakaa
87/100
Registry history, filing recency, and active register markings are still limited or mixed.
Events & news
Verified events and sourced external company news in one timeline.
Risk grade updatedRisk gradeEvidence verified
24 Sept 2026 · BUSINESS.fi / Opterom LuottoluokitusAutomatic grade A2.Registry timeline
Trade register notifications shown on a timeline.
38 register eventsLatest event: 2026-05-20
Profile source and ownership
Profile based on public registry data
BUSINESS.fi has created this profile from public company information. Source data updated 2025-12-31.
This company profile has not been claimed yet
Suomen Suoramainonta Oy shows public core facts. A company representative can claim the profile, update public information, and access owner tools.